A closer look at how I approach research-driven product design across consumer fintech, scheduled payments, inclusive finance and employee experience.
Conducted user interviews and usability testing to inform the redesign strategy for M-PESA App Home page.
+46% increase in interactions with mini apps serving over 21+ million customers.
Conceptualized the product during an internal hackathon, leading a team of 5 to design and build a service to schedule payments within M-PESA App.
Adopted by 3.8M+ customers and generating over 2B in transaction value.
Financial Inclusion - Provision of comprehensive financial inclusion to the bottom of the pyramid
3.8M+ adopted
Initiated the redesign of an internal parking app, evolving it into an Employee Super App that unified employee services including payslips, airtime top-ups, and workplace utilities.
Consolidated fragmented employee tools into a single platform and got recognized during the company’s CEO Awards for Business Growth