Fintech | Govtech | Enterprise
“From Innovation to Execution: Product Strategy and System Design.”
Product Designer with 4+ years of experience designing scalable financial consumer and enterprise products across web and mobile.
From M-PESA to government revenue systems. I work at the intersection of strategy, systems, and experience design, turning complex problems into decisions people can trust.
Selected case studies across fintech, consumer and enterprise platforms; leading strategy, product direction, design and execution end-to-end.
Conducted user interviews and usability testing to inform the redesign strategy for M-PESA App Home page.
+46% increase in interactions with mini apps serving over 21+ million customers.
Conceptualized the product during an internal hackathon, leading a team of 5 to design and build a service to schedule payments within M-PESA App.
Adopted by 3.8M+ customers and generating over 2B in transaction value.
Financial Inclusion - Provision of comprehensive financial inclusion to the bottom of the pyramid
3.8M+ adopted
Initiated the redesign of an internal parking app, evolving it into an Employee Super App that unified employee services including payslips, airtime top-ups, and workplace utilities.
Consolidated fragmented employee tools into a single platform and got recognized during the company’s CEO Awards for Business Growth
I spent my first 2 years at Safaricom PLC designing consumer products for millions of users, then shifted focus to enterprise systems where the real challenge lies in managing complexity without losing clarity.
My work sits at the intersection of strategy, systems, and interaction design. I've led design on multi-tenant enterprise tools and contributed to consumer experiences used by tens of millions of people.
I’ve redesigned digital experiences to improve usability and drive adoption, led research that informed product strategy, and worked in cross-functional teams to translate insights into meaningful impact.
I'm open to conversation and collaborations across fintech, consumer, enterprise, and platform teams.